Real time 1-to-1marketing solutions provider Genius.com Secures $19 Million C Round Investment Led by Accel Partners

Here's the press release:

Genius.com Secures $19 Million C Round Investment Led by Accel Partners
Facebook Investor Joins Genius.com Backers Mohr Davidow Ventures, Emergence Capital and Walden International

San Mateo, Calif., February 4, 2008 - Genius.com Incorporated®, the leading on demand provider of real-time 1-to-1 marketing solutions for sales and marketing professionals, announced today that it has received $19 million in third-round funding led by Accel Partners. Additional participation came from existing investors Mohr Davidow Ventures, Emergence Capital and Walden International. Genius.com will use the funds to accelerate their product development, marketing and sales initiatives to meet increasing global demand for Genius solutions. The C round investment brings the total amount of Genius venture financing to $34 million.

"What made Genius so attractive from our perspective was the rapid "bottoms-up" adoption of the service by end users who then recommend the product to their bosses and peers. Genius feels almost like a consumer phenomenon," said Kevin Efrusy, General Partner, Accel Partners. "The days of managers cramming useless products down the throats of subordinates are long gone. The Genius model appears to define the future of the industry."

In a separate release Genius.com also announced telcom giant, BT's adoption of SalesGenius to provide priority servicing of their most profitable customers. In addition to the BT selection, Genius.com achieved several major milestones:

Experienced 63% growth in month over month recurring revenue
Extended quarterly booking by 61% quarter over quarter
Enjoyed a 96% increase in product upsells
Grew to over 30,000 named users
Added over 400 corporate customers
Processed over 45 million transactions per month
Expanded global customer relationships with the addition of BT, EasyLink, Hoover's, LinkedIn, Nexient, Polycom and Vitria Technology
Announced key partnerships with Cisco/WebEx, salesforce.com, and many others including Tele-Smart Communications, Sales Optimization Group, EchoSign, SalesRamp and Demandbase
"Adding Accel Partners as our lead for this round speaks volumes about the tremendous success we've achieved to date and the continued market potential for Genius solutions. Companies of all sizes have embraced our products because we enable sales and marketing teams to instantly connect and serve their most interested prospects to close more deals more quickly," said Thompson. "2007 has been amazing for Genius.com and we plan to leverage this latest round of financing as we take to the global stage in 2008."

About Genius.com
Genius.com, creator of SalesGenius, is the leading on demand provider of real-time, 1-to-1 marketing solutions for sales and marketing professionals, empowering them to connect with prospects and close deals through their corporate Websites.

Genius® solutions give sales organizations unprecedented control over e-mail and website marketing, delivering real-time e-mail campaign reports to managers and instant e-mail response and website visit alerts to sales reps, all without requiring programming skills or IT involvement. The result is faster sales cycles, satisfied customers and more closed deals. Genius.com Incorporated is a privately held company, funded by Accel Partners, Mohr Davidow Ventures, Emergence Capital and Walden International, with headquarters in San Mateo, CA.